In 2009, French model Filippa Hamilton became the unwilling centerpiece of one of fashion’s most notorious retouching controversies. Hamilton, who had begun working with Ralph Lauren as a teenager and had appeared in the brand’s advertising campaigns and as the face of its Romance fragrance, was featured in an advertisement distributed in Japan. The published image had been digitally manipulated so aggressively that her waist and hips appeared implausibly narrow—reportedly smaller than her head. Once the image circulated online, fashion blogs and television programs ridiculed it as an extreme example of the industry’s willingness to erase ordinary human anatomy in pursuit of an impossible silhouette.
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AI concept artworkArchive Record · 2000s
Ralph Lauren’s Impossible Waist: Filippa Hamilton, Digital Retouching, and the “Too Fat” Firing
Ralph Lauren and Filippa Hamilton / 2000s
In 2009, French model Filippa Hamilton became the unwilling centerpiece of one of fashion’s most notorious retouching controversies. Hamilton, who had begun working with Ralph Lauren as a teenager and had appeared in the brand’s advertising campaigns and as the face of its Romance fragrance, was featured in an advertisement distributed in Japan. The published image had been digitally manipulated so aggressively that her waist and hips appeared implausibly narrow—reportedly smaller than her head. Once the image circulated online, fashion blogs and television programs ridiculed it as an extreme example of the industry’s willingness to erase ordinary human anatomy in pursuit of an impossible silhouette.
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