Escada's rapid expansion left the German luxury group exposed when the financial crisis struck. Under CEO Bruno Sälzer, the company sold subsidiaries, attempted to raise €29 million through a rights issue, and tried to restructure approximately €200 million in outstanding bonds. The restructuring collapsed on 11 August 2009, when the required 80 percent bondholder approval for an exchange offer was not obtained and Escada filed for insolvency at Munich Local Court. The crisis briefly produced a rival rescue effort involving founder Wolfgang Ley's son Sven Ley, former Gucci executive Giacomo Santucci, and Italian investment group Borletti, who reportedly offered nearly €80 million.
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AI concept artworkArchive Record · 2000s
Escada's 2009 Insolvency and the Luxury House's Billionaire Rescue
Escada SE / 2000s
Escada's rapid expansion left the German luxury group exposed when the financial crisis struck. Under CEO Bruno Sälzer, the company sold subsidiaries, attempted to raise €29 million through a rights issue, and tried to restructure approximately €200 million in outstanding bonds. The restructuring collapsed on 11 August 2009, when the required 80 percent bondholder approval for an exchange offer was not obtained and Escada filed for insolvency at Munich Local Court. The crisis briefly produced a rival rescue effort involving founder Wolfgang Ley's son Sven Ley, former Gucci executive Giacomo Santucci, and Italian investment group Borletti, who reportedly offered nearly €80 million.
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