When Cinema Center Films, the newly formed movie division owned by CBS Television, backed The Boys in the Band, it was making a calculated challenge to the assumption that a television-affiliated company could produce serious, adult cinema. Playwright Mart Crowley retained unusually strong control over the project: he received $250,000 plus a percentage of the profits for the film rights, wrote the screenplay, and served as producer. Cinema Center production chief Gordon Stulberg also agreed to preserve much of Crowley’s stage dialogue, hoping the film would demonstrate that the studio was willing to tackle controversial subjects rather than restrict itself to material suitable for television. The gamble was especially conspicuous because the film centered almost entirely on gay men, their relationships, and the psychological damage of life in the closet at a time when homosexuality was still routinely treated as a taboo subject by mainstream American distributors.
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AI concept artworkArchive Record · 1970s
The Studio Gamble That Hollywood’s Heartland Refused: The Boys in the Band’s 1970 Backlash
The Boys in the Band / 1970s
When Cinema Center Films, the newly formed movie division owned by CBS Television, backed The Boys in the Band, it was making a calculated challenge to the assumption that a television-affiliated company could produce serious, adult cinema. Playwright Mart Crowley retained unusually strong control over the project: he received $250,000 plus a percentage of the profits for the film rights, wrote the screenplay, and served as producer. Cinema Center production chief Gordon Stulberg also agreed to preserve much of Crowley’s stage dialogue, hoping the film would demonstrate that the studio was willing to tackle controversial subjects rather than restrict itself to material suitable for television. The gamble was especially conspicuous because the film centered almost entirely on gay men, their relationships, and the psychological damage of life in the closet at a time when homosexuality was still routinely treated as a taboo subject by mainstream American distributors.
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