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01 / Beyond the public record

The Opioid Crisis: Purdue Pharma and the Deceptive Marketing of OxyContin

Purdue Pharma & The Sackler Family 1990s-2010s Pharmaceutical Scandals Archive: verified 5/5 wildness

In 1996, Purdue Pharma launched OxyContin backed by an aggressive marketing campaign claiming its patented time-release coating made the opioid virtually non-addictive. Internal documents revealed company executives knew of widespread abuse as early as 1999 while continuing to incentivize sales reps with six-figure bonuses, igniting an epidemic claiming over 500,000 lives.

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02 / Daily darkside

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The Opioid Crisis: Purdue Pharma and the Deceptive Marketing of OxyContinAI concept artwork

Archive Record · 1990s-2010s

Pharmaceutical Scandals5/5 wildness

The Opioid Crisis: Purdue Pharma and the Deceptive Marketing of OxyContin

Purdue Pharma & The Sackler Family / 1990s-2010s

In 1996, Purdue Pharma launched OxyContin backed by an aggressive marketing campaign claiming its patented time-release coating made the opioid virtually non-addictive. Internal documents revealed company executives knew of widespread abuse as early as 1999 while continuing to incentivize sales reps with six-figure bonuses, igniting an epidemic claiming over 500,000 lives.

Archive: verified

03 / The case archive

More Stories from the Medicine Archive

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12 stories

12 stories in this selection.

01

Unethical Experiments1950s

The Henrietta Lacks HeLa Cell Extraction Without Consent

Henrietta Lacks & Johns Hopkins Hospital

In 1951, cervical cancer cells were biopsied from 31-year-old Henrietta Lacks at Johns Hopkins Hospital without her consent. Her cells possessed the unprecedented ability to divide indefinitely, becoming the immortal "HeLa" cell line that enabled the polio vaccine, cancer treatments, and IVF—generating billions while her family lived without health insurance.

Archive: verified ↗
02

Disasters & Cover-ups1910s-1920s

The Radium Girls: Dial Painters Ingesting Deadly Luminous Paint

United States Radium Corporation

During World War I, teenage dial painters at the United States Radium Corporation were instructed to "lip-point" their brushes with their mouths while applying luminous Undark radium paint to military watch dials. When workers suffered severe radium necrosis, company officials forged negative reports until a landmark lawsuit established occupational disease compensation.

Archive: verified ↗
03

Physician Crimes2010s

Dr. Christopher Duntsch: The Gross Malpractice Rampage of "Dr. Death"

Dr. Christopher Duntsch & Dallas Baylor Regional Medical Center

Between 2011 and 2013 in Dallas, neurosurgeon Christopher Duntsch maimed 31 patients and killed two during routine spinal surgeries due to gross incompetence, severed arteries, and substance abuse. Fellow surgeons intervened to revoke his medical license and secured a historic life sentence for criminal injury to an elderly patient.

Archive: verified ↗
04

Medical Fraud & Quackery1910s-1930s

Dr. John Brinkley's Millions from Goat Gland Impotence Transplants

Dr. John R. Brinkley

In the 1920s, unlicensed charlatan John R. Brinkley built a massive fortune in Milford, Kansas, by surgically transplanting goat testicle tissue into aging men claiming to cure erectile dysfunction and insanity. He built one of America's most powerful radio transmitters (KFKB) before the AMA and FCC exposed the surgeries as fatal frauds.

Archive: verified ↗
05

Unethical Experiments1930s-1940s

Unit 731: Japan's Secret Biological and Chemical Warfare Division

Shiro Ishii & Imperial Japanese Army Unit 731

In Japanese-occupied Harbin, China, Unit 731 conducted grotesque human vivisections, frostbite tests, plague dispersal trials, and biological weapon detonations on over 3,000 prisoners. Following World War II, the United States granted secret immunity from war crimes prosecution to commander Shiro Ishii in exchange for biological research data.

Archive: verified ↗
06

Bizarre & Myths1930s-1950s

The Lobotomy Craze: Walter Freeman and the Icepick Leukotome

Dr. Walter Freeman & Egas Moniz

Portuguese neurologist Egas Moniz won the 1949 Nobel Prize in Medicine for inventing the lobotomy. In the United States, neurologist Walter Freeman radicalized the procedure into the "transorbital lobotomy," driving an icepick-like leukotome through patient eye sockets into the frontal lobe. Freeman toured the country in his "Lobotomobile," performing over 3,400 rapid lobotomies on psychiatric patients and housewives—leaving thousands permanently incapacitated.

Archive: verified ↗
Showing 1–6 of 12

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From the Medicine archive

Purdue Pharma & The Sackler Family / 1990s-2010s

The Opioid Crisis: Purdue Pharma and the Deceptive Marketing of OxyContin

Pharmaceutical ScandalsArchive: verified5/5 wildness

In 1996, Purdue Pharma launched OxyContin backed by an aggressive marketing campaign claiming its patented time-release coating made the opioid virtually non-addictive. Internal documents revealed company executives knew of widespread abuse as early as 1999 while continuing to incentivize sales reps with six-figure bonuses, igniting an epidemic claiming over 500,000 lives.

Follow the sources

Status and citations are supplied by the archive. AI artwork is an illustration, not clinical evidence. This archive is not medical advice.