Adobe announced a $20 billion agreement to acquire collaborative design platform Figma on September 15, 2022. The transaction would have combined Figma, a major browser-based design and prototyping product, with Adobe’s established Creative Cloud ecosystem and Adobe XD competitor. The supplied account says Adobe already held an almost monopolistic position in creative and design software, prompting concerns in the United States and European Union that the acquisition would remove an important independent rival and give Adobe excessive control over a central design workflow.
Regulatory scrutiny intensified after the announcement, and Adobe and Figma called off the merger in December 2023, citing the challenges of obtaining approval. Under their agreement, Adobe paid Figma a $1 billion termination fee. The collapse demonstrated that competition authorities were prepared to challenge a major technology acquisition even before the target reached the scale of a traditional incumbent, and it preserved Figma as an independent competitor in collaborative design software.